Cutline Speaks

Welcome to our virtual soapbox, Cutline Speaks! We couldn't pass up the opportunity to share our adventures in the world of tech PR (we're in communications and like to talk, you know), so each week, you'll get a fresh perspective on the latest news, the coolest gadgets, the hottest trends, and whatever else is on our minds. There will be laughter, there will be love (for technology, of course), there might be some loathing - we're glad you're here to enjoy it all. Happy reading!

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It’s Heere!

posted by Morgan on July 30, 2010

We're back with YouTube Friday. Here are our favorite videos of the month.

I have to go with Old Spice's social media marketing campaign featuring Isaiah Mustafa. It's a really cool campaign that's actually targeted towards women who buy bath products for their boyfriends and husbands. My man already uses Old Spice, but if he didn't, these commercials and tweets would persuade me to buy it for him! -- Paige

I think we can all agree that this guy is extremely talented. -- Michael

These are cutest bunnies in the world! -- Liz

SF residents felt the ground shaking the other day when a little earthquake hit near Daly City. With earthquakes on the mind, I revisited what happened when the ‘89 earthquake hit by watching this 45-minute story by National Geographic.-- Morgan

Lady Gaga and glee club, two of my favorite things in the world -- Shannon

We’ll be back with YouTube Friday in August. Until then, happy viewing!

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Larsson Takes the Lead

posted by Libbey on July 28, 2010

Exciting news for the fans of Stieg Larsson’s Millennium Trilogy - The Wall Street Journal reports that “The Girl With the Dragon Tattoo,” “The Girl Who Played With Fire” and “The Girl Who Kicked the Hornets’ Nest” have made Larsson the first author to sell over 1 million books on the Amazon Kindle. Unfortunately, Larsson is not around to celebrate this milestone (passed away in 2004), but readers of the computer hacker mystery series are jumping in their shoes! Have you read any of these titles?

YOUR ALT GOES HERE

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Just Like Borrowing a Cup of Sugar From Your Neighbor

posted by LizM on July 27, 2010

Although I don’t necessarily need an 8’ x 24’ portable flat face soccer goal at the moment, thanks to NeighborhoodGoods.net I know that there is one available for my borrowing pleasure if I ever need one... as well as 371 other items within 50 miles from my house. The site, which connects you with neighbors who are willing to lend out anything from lawn mowers to shoes, integrates social networking as well as Google Maps to make for an easy and personalized borrowing experience that’s close to home.

The goal is to allow you to save money on something you might need only once by borrowing instead of buying; you receive confirmation emails revealing how much you would have spent on an item that you instead borrowed for free. As far as trusting people with returning your personal goods? The site uses a rating system, similar to Ebay, so you are aware of any dishonest borrowers. You also have the advantage of completing the transaction in person.

In addition to getting the awesome feeling of doing a good deed as a lender, you might also get to know a great neighbor in the process. Check out NPR’s article on NeighborhoodGoods.net for more information. You can also take a look at this video.

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